SEO727.com and FoodBrewsBoozeMarketing.com is excited to announce we have partnered with AudioEye to ensure all of our clients have a digital accessibility compliance plan in place.

The Importance of Accessibility

What is Digital Accessibility?

Digital accessibility are features that enable users with disabilities to navigate, understand, and interact with digital content. An example would be support for assistive technologies (AT) like screen readers. Think of it as the “ramps and rails” of the digital world.

Digital content appears in nearly every facet of daily life:

  • Websites
  • Mobile devices
  • Apps
  • Digital documents
  • Media

BE INCLUSIVE

Who Needs Digital Accessibility?

VISUAL

Blindness
Low Vision
Color Vision Deficiencies
Cataracts
Glaucoma
Aging

Technology Aid Examples:
Screen Readers
Visual Toolkits

AUDITORY

Deafness
Hard of Hearing
Hyperacusis
Frequency-related loss
Sensorineural hearing loss
Auditory Processing Disorders

Technology Aid Examples:
Closed Captions
Text Transcriptions

MOTOR

Paralysis
Arthritis
Repetitive Stress Injury
Muscle Slowness
Tremor or Spasms
Fatigue

Technology Aid Examples:
Adaptive Keyboards
Sip-and-puff Switches

COGNITIVE

Autism
Attention Disorders
Dyslexia
Learning Disabilities
Memory Impairments
Traumatic Brain Injury

Technology Aid Examples:
Text Editors
Speed Modifiers

DID YOU KNOW?

The typical lawsuit settlement for SMBs is between $10,000 and $20,000, not including legal fees.

Why it’s Important

  • It’s the right thing to do
  • It’s the law
  • Inaccessible websites are losing business

Benefits to Businesses

LEGAL COMPLIANCE

Adhere to legal compliance under ADA and WCAG 2.1 to reduce the risk of litigation

BRAND ENHANCEMENT

Improve your brand’s reputation through diversity and inclusion by supporting digital accessibility

EXPAND CUSTOMER BASE

Make your content accessible to people with disabilities (61M in the U.S., 1.8B worldwide)

IMPROVED SEO

Accessible websites are easier for search engines to index, producing more effective search results

Target Market

Any business with an online presence should make their digital experiences accessible for everyone

Top business categories to receive accessibility-related legal action:

  • Shopping & E-commerce
  • Food Service Industry
  • Digital Media & Entertainment
  • Health & Healthcare
  • Banking & Finance
  • Home & Garden

Top business categories to receive accessibility-related legal action:

Shopping & E-commerce | Food Service Industry | Digital Media & Entertainment | Health & Healthcare | Banking & Finance | Home & Garden

Top States to receive accessibility-related legal action:

California | Florida | New York

Requirements and Solution

Accessibility Requirements

Digital experiences must be:

Perceivable
Operable
Understandable
Robust

To achieve compliance you must have:

Ongoing Testing and Remediation Plan
Accessibility Training and Resources
Available Grievance Procedure
Fixes to Reported Issues

How AudioEye Works

AudioEye Reporting Dashboard

Thank You

CYA – Call us today
(727) 203-1543